HIGHLIGHTS

A BIG thank you to everyone who filled out our survey! The Carousel team was curious to know what kind of shampoo you use the most, and we received over 30 responses. Check out our survey process and finally (drum roll, please!) the results!

To start, we created an online, one-question survey and distributed the link in a message to our Facebook group members (check it out here); we also published an entry on our website informing our site visitors of the survey and including a link to the survey. We asked one simple question: what kind of shampoo do you use most often?

Our survey results are broken down in this awesome visual format:

The breakdown of our survey results.

As you can see, we are using a LOT of shampoo! Out of the 31 responses, 4 respondents use Herbal Essences the most, and the same amount use Pantene. As for the rest of the brands, well, they were varied and numerous. They ranged from pricey to inexpensive and top-of-the-line to average. We also had 3 respondents say that they used whatever brand was on sale or the cheapest at the time, telling us that for some consumers, the brand name doesn’t matter. They’re shopping on a budget or looking to get the best deal they can and for them, product loyalty to a shampoo brand can’t top a good deal.

More than anything, we got a great glimpse into the diversity of our followers. For so many, loyalty to a particular brand is an important factor in choosing a hair product: and shampoo falls under such a category. Once a product simply works for the consumer, she or he keeps coming back, confident that shampoo will continue to yield the same results. And no matter the brand name, this important insight is a common thread with many shampoo consumers.

Do you have a great idea for another survey we can conduct? Any hair product questions or industry trends about which you’re dying to know more? Let us know!